Trade Association Set for Convergence 2010 in Detroit
The TA will host a new, comprehensive demonstration of 1394 Automotive at the biennial Convergence Conference in Detroit Oct. 19-20 in booth 1019. continued

Third Quarter TA Meeting Features Newest FireWire 800 Coax Cables, 1394b Transceivers
New Products Reduce Power and Cost in Long Haul 1394-based Industrial and Consumer Applications
The third quarter Trade Association general meeting, held in mid-July at Fujitsu Semiconductor in Sunnyvale, California, featured demonstrations of the latest long haul products and technology.  continued

1394 TA Issues New Technical Backgrounder on Applying FireWire in Long Haul Applications
A new technical backgrounder published in July is designed to help designers deploy the 1394 (FireWire) standard in long haul industrial equipment, vision systems, automotive networks and other applications.  continued

New Technical Backgrounder Compares Benefits of 1394 Automotive with Ethernet AVB for Automotive Networking System
The 1394 Trade Association in July issued a new technical background report identifying the benefits of the 1394 Automotive standard for new vehicle networking systems.  continued

Condition Monitoring: 1394 Plays an Increasing Role
The 1394 standard is assuming an important new role in systems designed by industrial companies such as Siemens that manage equipment and schedule maintenance in a timely way by predicting potential failure. continued

FireWire Finds a Home in FlexRadio Systems’ Innovative New Software Defined Radios
Amateur, or ‘ham,’ radio users now number just under 700,000 across the US and in the millions worldwide. Most are hobbyists, and they are moving the technology along in exciting new directions.  continued

Even through this summer, the Trade Association’s been busy.  We had an excellent third quarter general meeting at Fujitsu, and we thank our member company for its hospitality in mid-July.  At that session, we discussed upcoming events at which the TA can be involved, and have decided to attend Convergence 2010, the biennial automotive technology conference in Detroit.  This year, it’s scheduled for Oct. 19-20, and we’ll be in booth 1019.  We’re looking forward to providing a demonstration of 1394-Automotive, which will be managed by Richard Mourn and Tina Lipscomb. It will provide auto company representatives, suppliers, industry analysts, and members of the media with all the benefits of our complete innovative infotainment auto network. 

In connection with our automotive efforts, Dave Thompson of LSI will attend the annual CVTA Summit, September 29-30 in Troy, Michigan. He will present on behalf of the Trade Association. This is an excellent and always welcome venue for our 1394-Automotive message.

Also in this month’s newsletter, you’ll find a set of articles on how 1394 is making inroads into long haul industrial, vision, and other applications.  Thanks to Les Baxter, Zeph Freeman of EqcoLogic, and Theo Sosonis of Unibrain for their timely and well written contributions.  All the 1394 long haul design articles are on the 1394TA website and were also published on one of Electronic Engineering Times’ most popular, well-read websites, http://www.eetimes.com/design/industrial-control/4206075/IEEE-1394-ideal-for-long-haul

After Convergence in Detroit, we are off to Taipei for our fourth quarter meeting, and a celebration of the 1394 TA’s 15th year of operation.  We’ll provide updates and details on this special event as we move closer.

-- Max Bassler, Chairman